Lavazza

Lavazza

At the national level, currycom is responsible for the strategic PR and communications consultancy and also provides a regular PR service package for the Italian premium coffee brand Lavazza – both for the catering sector and trade as well as for end consumers. For the annual Lavazza calendar, currycom handles the national implementation and local adaptation of the international calendar campaign and develops strategies for the supporting PR measures for the Austrian market.

Client: Lavazza
Project type: all-year client
Client since: 2006
Branch: food, trade
Team (in alphabetical order): Martina Pehsl, Klaus Jürgen Wegenstein
Photo credits (in order of appearance): Lavazza/Martin Schöller, Lavazza, Lavazza/Mark Seliger, Lavazza